The expiry of the previous lease presented an opportunity to reimagine this grand Italianate building for the next generation of serviced accommodation. Just moments from Kensington High Street, the scheme comprises a mix of studio, one and two-bedroom apartments, redesigned to meet the needs of business travellers and corporate relocations. Completed in 2026, the refurbishment introduced new kitchens, bathrooms and fixtures throughout, transforming the building into a high-quality serviced apartment offering while preserving its distinctive character.

Following the landlord's instruction, Saxbury was appointed to secure a long-term operating partner capable of matching the ambition of the project. We conducted a competitive marketing campaign, engaging with a number of established serviced apartment operators before selecting an award-winning nationwide company whose operational expertise and vision aligned with the landlord's objectives.

Working closely with the landlord's fit-out team throughout, the operator helped shape an exceptional collection of apartments finished in its signature style. The result is a repositioned, future-ready asset secured on a long-term lease, designed to meet the evolving expectations of today's serviced apartment market.